What is address validation and verification?
Address validation is a method to check that the addresses you collect and have stored in your database are valid, accurate and exist by referencing authoritative data sources such as Royal Mail and USPS.
Powered by the most precise address and location data, Experian Address Validation is the most effective way to ensure only accurate, complete and correctly formatted addresses from 245 countries populate your database. The tool can validate and verify business and consumer addresses in real-time at the point of capture and in bulk for the existing address records in your database.
Addresses can also be enriched with additional attributes such as latitude/longitude coordinates, lifestyle and demographic data, business data, and Unique Point Reference Numbers (UPRNs) and more to provide a more detailed view of your customers.
The complete address management solution
- Check addresses when provided: Quickly capture, validate and enrich addresses and postcodes as they are entered in your CRM system, website or any online form. Choose from multiple search methods including autocomplete.
- Update and enhance addresses: Update, cleanse, and enhance or suppress your existing address records using our batch solution or as a one-off service for the most accurate and complete view of your customers.
Website
Integrate into your customer support forms or e-commerce website
CRM or ERP
Integrate into your CRM or ERP for accurate lead, contact and account records
Point of Sale
Integrate into your PoS to capture accurate details first time
Call Centre
Integrate into your call centre system to speed up data entry time and improve customer service
How you could benefit
Accurate delivery of goods
Capture correct and complete addresses for 245 countries and enrich with lat/long coordinates to improve delivery route planning and reduce failed deliveries.
Faster check-out process
Reduce the time taken to enter an address by up to 80% in your shopping cart and help to avoid costly cart abandonments.
Fraud prevention
Ensure the addresses provided, wherever they are in the world, are valid and exist to reduce fraudulent applications and delivery of mail or goods.
Operational efficiency
Capture and store only correct addresses to reduce wasted mail costs and eliminate time consuming, manual data updates.
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