Consumer behaviour has changed rapidly in the past 18 months
The shift to hybrid working for a considerable proportion of the population has impacted the high street, and consequently resulted in a growth of e-commerce and online subscription services, and even an increase in pet ownership.
80% of data has a spatial element, therefore it is highly likely that location will play a key part in solving business challenges regardless of whether there is a physical site involved.
Whether you’re trying to understand site expansion or consolidation in leisure, buyer insight for FMCG, or geomarketing activity, accessing the right spatial data gives you insight you can leverage at a strategic level to drive operational benefits, understand your existing customers, and find potential customers.
Five cases of how insight-led location intelligence is driving better decisions
We’ve helped organisations across a range of sectors leverage the power of geospatial intelligence to solve their specific challenges. Download our latest e-book where we share real-life examples of how we’ve helped organisations solve business challenges and identify opportunities.
Download the e-bookCase study: Bauer Media Group
Discover how we helped Bauer Media optimise spatial decisioning for Radio Station advertising.
Read the case study
Find out how Experian can support your business needs.
Enter your details below and we'll be in touch.
View our Privacy Policy for details on use and storage of your personal data.
*Denotes a required field