Managed DMP Service

Understand how Experian brings brands and audiences closer together through a managed DMP service

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Managed DMP Service

Understand how Experian brings brands and audiences closer together through a managed DMP service.

 

Experian's Managed DMP Service can help you improve consumer experience with intelligent interactions and drive customer loyalty. Unlock the value in the insights you already have. Understand what engages each customer and tailor web content based on consumer behaviour, CRM insights and third party data. Ensure the best possible customer experience by putting data at the heart of your digital advertising strategy.

 

Managed DMP ServiceUsing data and a DMP to identify your 'best' customers, and make informed decisions in order to interact with them appropriately; irrespective of the marketing channel.

  • Reduce CPA and maintain or grow prospects and relevant customers.
  • Increase conversions, making it easier to spend media budgets more effectively on the right target audience.

 

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What is a DMP, how does it work and how can it help me?

What do the experts say about DMPs, programmatic advertising and data-informed decision making?


Our latest whitepapers and case studies
DMPs - What are they, what do they do and who uses them?

DMPs - What are they, what do they do and who uses them?

Find out more
Going beyond programmatic: Why programmatic is only one piece of the puzzle

Going beyond programmatic: Why programmatic is only one piece of the puzzle.

Find out more
Finding a place for the brand in our programmatic world

Finding a place for the brand in our programmatic world

Find out more
DMPs and data-informed decision making white paper

DMPs and data-informed decision making white paper

Find out more

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