Do you need to check your business customers’ bank account ownership?

Posted on Nov 25 2015 by

In a previous blog I discussed the case for checking the ownership of business bank account details when setting up and paying suppliers. But what if the businesses you are paying are not suppliers but beneficiaries? Who does this affect? There are a number of reasons why you might be paying other businesses, particularly if […]

Affordability: An approach that pre-qualifies customers is better for everyone

Posted on Nov 24 2015 by

Aligning expectations with reality through pre-qualification can help you to avoid the kind of mismatch that sits behind a lot of human disappointment. How much better will customers feel about the loan process when they know they’re likely to get the keys to the new house they’ve just fallen in love with, or the zippy little motor they couldn’t take their eyes off?

Get involved with Black Friday and Small Business Saturday

Posted on Nov 24 2015 by

Black Friday is an American tradition and takes place the day after Thanksgiving which is the fourth Thursday in November. This year, it falls on Friday 27th November. It’s become the biggest shopping day of the year with retailers knocking their prices down across their stock to kick start the gift buying season. Last year, […]

How do we define value and how can we ensure we are adding value to our customers?

Posted on Nov 23 2015 by

Marketers always talk about ‘adding value’… But what does that actually mean and are your definitions aligned with those of your customers? In this article Matthew Dunn attempts to tackle this tricky question and puts forward a framework of checking whether your comms are ‘adding value’.

Three reasons why you should check your suppliers’ bank account data

Posted on Nov 19 2015 by

It is now possible to check the ownership of business bank accounts, here are three reasons why you should check the bank account data of your suppliers: You don’t want to become a victim of invoice fraud Invoice fraud, sometimes called procurement fraud, occurs when a fraudster impersonates a supplier and submits an invoice that […]

UK consumer price deflation continues in October

Posted on Nov 18 2015 by

The Consumer Price Index (CPI) fell by 0.1% in the year to October, the same as in the year to September. This was in line with Experian’s expectations and continued the trend of inflation hovering around the zero mark which has been evident throughout this year.

SMEs guide to preparing for Christmas

Posted on Nov 16 2015 by

As the Christmas season starts to loom upon us, SMEs up and down the country are preparing for the most lucrative trading opportunity of the year. In the next few weeks, everyone will be rushing to buy their Christmas presents, businesses will have their highest demand of the year and suppliers will work at their […]

UK jumps two places to become the 6th place in the world to do business

Posted on Nov 13 2015 by

The Doing Business 2015 report is an annual report in its 12th year which compares the ease of doing business for domestic firms in 189 economies. It investigates the regulations that enhance business activity and those that constrain it in 11 areas of the business life. The focus of economic policy is mainly on budgeting, […]

Affordable homes shortage puts property availability at four-year low

Posted on Nov 13 2015 by

A fall in the number of affordable homes being put up for sale has driven overall property availability in the UK to its lowest level since 2011. A quarter of a million new properties went on sale between July and September this year, three per cent lower than the same period in 2014.

Karl’s KPIs – Black Friday and Cyber Monday subject lines – how low should you go?

Posted on Nov 12 2015 by

How low should your discounts go this Black Friday and Cyber Monday? Data Analyst Karl Bond looks into the affects of different discounts in subjects lines compared to performance.