Mosaic Shopper Segments

Maximise the value of your customers and location

Use insights into consumers likely shopping habits, preferences & behaviours to improve marketing effectiveness.

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Maintain relevancy and value

Mosaic Shopper Segments helps retailers and brands develop and maintain a deep understanding of their existing customers or prospects to maintain relevancy and value.

Personalised and relevant consumer experiences across all channels increases loyalty, sales value, and improves marketing effectiveness.

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Mosaic Shopper Segments covers all aspects of consumers retail experience, providing a rounded view of today’s hyperconnected consumer.

Blending retail specific consumer insights from some of the UK’s largest market research organisations with a wealth of geo-demographic expertise & bespoke research on cross channel behaviours & technology adoption.

All data inputs are selected based on their coverage, quality, consistency & sustainability, to create a consumer segmentation specifically designed to answer burning questions for the different sectors within the retail space.

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How can I access Mosaic Shopper Segments?

We will provide a solution that fits with your budget and requirements, but you can rest assured that our data is collected, compiled and delivered to the highest possible quality.

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