Maintain relevancy and value
Mosaic Shopper Segments helps retailers and brands develop and maintain a deep understanding of their existing customers or prospects to maintain relevancy and value.
Personalised and relevant consumer experiences across all channels increases loyalty, sales value, and improves marketing effectiveness.
Mosaic Shopper Segments covers all aspects of consumers retail experience, providing a rounded view of today’s hyperconnected consumer.
Blending retail specific consumer insights from some of the UK’s largest market research organisations with a wealth of geo-demographic expertise & bespoke research on cross channel behaviours & technology adoption.
All data inputs are selected based on their coverage, quality, consistency & sustainability, to create a consumer segmentation specifically designed to answer burning questions for the different sectors within the retail space.
Download e-Handbook
How can I access Mosaic Shopper Segments?
We will provide a solution that fits with your budget and requirements, but you can rest assured that our data is collected, compiled and delivered to the highest possible quality.
Request a consultationThe benefits at a glance
Retail segmentation
Segment the UK market with retail specific attributes
Channel consistency
Deliver consistency of message across all channels
Geo-demographic, market research insights
Blending insights from market research with a wealth of geo-demographic expertise