Marketing insights webinar – Unwrapping consumers’ Christmas behaviours
Unlock the secrets of holiday shopping and festivities through consumer dynamics across mobility insights and Spend insights
The need for data-driven insights has never been more crucial, especially when it comes to understanding the modern Christmas consumer. For retailers and their interconnected ecosystem, navigating the intricacies of consumer behaviours during the festive season is not merely an option—it’s a strategic imperative.
Watch our webinar below for a deep dive into the key drivers that are influencing shopper behaviours and its profound implications for retail and diverse sectors. Our industry experts from Experian and Visitor Insights will empower you with critical insights into how economic dynamics shape consumer behaviours, especially during the pivotal holiday season.
In the session we covered
Economic overview
Mobility trends
Christmas and consumer behaviours
Spend insights
Meet the speakers
Isabelle Hease
CEO & Head of Product, Visitor Insights
Ashley Spencer
Insight Consultant, Experian Marketing Services
Watch the webinar
How can we help?
Experian’s Mobility Insights harnesses geolocation data to deliver a comprehensive understanding of human behaviours such as patterns and movements within various locations across the UK. This isn’t just about mapping activity; we utilise advanced algorithms and extensive datasets to transform this data into clear, actionable insights about consumer interactions with different spaces and places.
Central to our approach is the integration with Experian’s market leading Mosaic Segmentation. This means we don’t just show you ‘where’ interactions happen but also provide you with a rich understanding of ‘who’ is interacting, by delving into demographic insights.
Get in touch
Find out how Experian can help your business to unlock human behaviour with mobility insights that tell you not just the "where'", but the "who".
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