Target and engage your best customers
with marketing data and analysis
Marketing services, data and analysis - Experian
Latest news, events and marketing insights
Putting data at the heart of your marketing strategy is critical to more effectively target and acquire new customers and retain valuable existing ones, especially in today's competitive market place.
Today, marketing success depends on your business engaging with individual customers, not crowds. Experian brings you the comprehensive marketing data and services, cutting edge technologies and smart thinking you need to turn big data into actionable insight, precision B2C engagement and increasing returns on your marketing investment.
Experian’s range of digital products, including Hitwise, CheetahMail and Alchemy, ensure you’re ahead of your competition in search, analytics, email, mobile and social media. And when combined with our consumer classification and segmentation tool, Mosaic UK, we can provide you with the marketing data, analysis and insight tools you need to execute multi-channel campaigns with successful results.