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Identity theft – why do crooks want to steal your iden...

Identity theft is the acquisition and use of a person’s private identifying information for gain. Generally, there are two categories of fraud, they are referred to as: first party fraud and third party fraud. In first party fraud, the fraud is committed by the owner of the account and...

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20 top tips for retail email marketers – part on...

Email marketing remains critical to retail marketing. In this first of a two-part series Dan Kennedy provides his comprehensive 20 tips on how to get the best out of your email...

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UK economic growth to remain solid for rest of 2015...

The UK economy got back on track in 2015q2 with growth at 0.7% q-on-q. Expansion remains driven by consumer spending as export-reliant industries continue to struggle against the backdrop of a strong pound coupled with sluggish demand from the...

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International credit reporting...

Many UK companies are expanding into new markets to look for customers and international trade is becoming an increasingly popular option. It is important to credit check your customers and suppliers within the UK, this should be even more important when dealing with them overseas.  There’s always an element of...

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Trading with China...

34 per cent of companies interviewed in a recent survey saw China as the biggest market with export potential.  It’s clear to see that China will have a big part to play in the future expansion plans of British companies, with imports and exports to and from China already increasing....

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An introduction to International Trade...

A recent survey has revealed that six out of every ten SME’s in the UK expect to be trading internationally by 2016. A 20 per cent increase on the number of companies trading internationally now. The increase in export activity is contributed by the advancement in technology and global logistics networks...

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Where are you with your email personalisation? – The s...

Personalisation is a great way of making your email communications more relevant and effective. Check out the Experian sophistication gradient to see where your efforts currently leave...

Read More Where are you with your email personalisation? – The six stages of personalising your email marketing
Understanding demographics – Britain’s aspiring ...

According to a recent Experian study, first time buyers are now more likely to be living in the Western Isles of Scotland than in Kensington and Chelsea. Using Experian’s Mosaic segmentation tool it’s possible to build a detailed picture of the demographics of particular areas and the types of...

Read More Understanding demographics – Britain’s aspiring homemakers disappearing from major city centres
What does the first estimates of 2015 Q2 UK GDP tell u...

The first estimate of UK GDP for the second quarter of 2015 confirmed our expectations that the economy bounced back strongly in the spring, growing by 0.7% q-o-q, up from 0.4% in 2015q1. The latest release also confirmed that GDP-per-head is finally back to pre-recession...

Read More What does the first estimates of 2015 Q2 UK GDP tell us about UK economy?