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Karl’s KPIs – Black Friday and Cyber Monday subject li...

How low should your discounts go this Black Friday and Cyber Monday? Data Analyst Karl Bond looks into the affects of different discounts in subjects lines compared to performance....

Read More Karl’s KPIs – Black Friday and Cyber Monday subject lines – how low should you go?
So what are the predictions for the Festive Season 201...

Christmas sales across Europe are tipped to grow by 18.4 per cent. Online retailers in UK can expect to see Christmas sales grow by 16.2 per cent in 2015 with total online sales for the year set to reach £52.25 billion accounting for 15.2 per cent of consumer retail...

Read More So what are the predictions for the Festive Season 2015?
UK unemployment rate falls to 7 year low...

Yesterday’s labour market figures from the Office for National Statistics (ONS) confirm Experian’s predictions that labour market conditions remain generally str...

Read More UK unemployment rate falls to 7 year low
Elderly home-owners increasingly targeted by identity ...

Extended families from multi-cultural backgrounds also at higher risk, while two-thirds of all identity theft victims are also...

Read More Elderly home-owners increasingly targeted by identity thieves
Reflecting back on Christmas spending 2014...

December is a major month for shopping with many important dates and events to entice consumers to spend more for the festivities of Christmas.  First there’s Black Friday then Cyber Monday, Manic Monday, Small Business Saturday and Boxing Day sales. It’s a crucial time and the prime opportunity to...

Read More Reflecting back on Christmas spending 2014
SMEs can benefit from big data too...

Data is everywhere. Mobile phones collect data of your location through GPS, every time you use the internet; you leave a trail of data and history. When you buy something on your credit card or collect points on a store card, data is created and stored. The systems for...

Read More SMEs can benefit from big data too
Renting versus Buying...

Many first-time buyers are debating renting versus buying and asking: is it worth saving for the seven years that it typically takes to save for a...

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Romford shows strongest business growth in Britain...

Our research*  has found Romford, a North East London town, is leading the way in the SME market and showing strong growth in business sales and numbers. It ranked the highest in terms of percentage of fast-growing companies and increase in the number of incorporated businesses. The number of...

Read More Romford shows strongest business growth in Britain
What is spam? A quick history of email spam and why yo...

Spam represents an on-going issue for consumers and marketers alike. But where does the name spam come from? Why is it so widely used and why is it such a threat to marketers? Email deliverability expert Tom Corbett gives us his...

Read More What is spam? A quick history of email spam and why you should avoid it